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For political campaigns

Reach the voters who decide it, at the moment it is decided.

Campaign media is precision under time pressure: the right constituency, the right week, the right message, and a team that can turn a response around in hours. We built the websites and ran the paid media for a United States governor's race, and we do this quietly.

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— What usually goes wrong

Three problems we see first.

Reach without targeting

Boosted posts to everyone, when the election is decided by specific areas and specific groups.

Slow response

A news cycle moves in hours; approvals move in days.

No proof of what worked

After the vote, nobody can say which channel moved which group.

— How we work with you

The approach, in order.

  1. 01

    Constituency-level planning

    Audiences built by area, language and demographic, with budgets weighted to where the margin is.

  2. 02

    Creative in volume

    Dozens of variants a week, in the languages of the electorate, built for the feed and the phone.

  3. 03

    Rapid response

    A standing playbook, pre-approved message pillars and a team on call, so a reply ships the same hour.

  4. 04

    Daily reporting

    Reach, frequency and engagement by area every morning, so the candidate's time and the budget go where they are needed.

— Services that apply

What we would bring.

Service 01 Paid media and media buying Service 05 Brand and identity Service 04 Social and creative Service 07 Analytics and reporting

— Questions we get asked

Before you ask.

Do you work with any party?

We work with candidates and parties whose campaigns comply with the law and platform rules. Engagements are confidential by default.

How fast can you start?

A campaign identity and the first media flight can be live within two weeks of a brief. Rapid-response content starts the day the playbook is approved.

What about platform rules on political ads?

Each platform has its own authorisation and disclaimer requirements for political advertising, and some restrict it around elections. We handle the authorisations and plan for the restrictions in advance.

Tell us the constituency and the date. We will tell you what can be done in the time left.

A reply within one working day. No deck, no retainer pitch, just the answer.

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